Designed and built company website on Shopify, leveraging plugins and custom code to enhance UX; Designed ads and managed ad campaigns through Google Ads, Klaviyo (email/SMS), and other providers; Analyzed marketing & sales data to understand and communicate the efficacy of business efforts.
Researched prescriptive and descriptive phonetics in Spanish language acquisition; transcribed audio recordings into the International Phonetic Alphabet (IPA) leveraging Praat; wrote python code for string parsing, sequence matching, and comparative data analysis; explored the role of language transfer, as well as explicit instruction in phonemic/phonetic acquisition in L1 English L2 Spanish speakers.
Taught English writing to cross-disciplinary university students; consulted on writing across diverse genres (e.g. résumés, personal statements, literature reviews, dissertations); developed teacher-training and professional development materials; specialized in second language [writing] acquisition.
Plan and execute marketing strategies to showcase machine learning, AI, and data analytics research tools;
Create and optimize technical content to translate complex biomedical informatics and health AI research;
Design branded assets, social media campaigns, and visualizations to highlight research impact;
Collaborate with faculty, developers, and data scientists to communicate technical features to all audiences.